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磨好底子才能赢得无人货架这场生存游戏
2018-09-07 17:21:45   来源:重庆德力特仓储设备有限公司    点击:
  从无人货架这个零售业态来看,这些数据的变化也恰好证明这一业态的价值得到初步释放。大量资本的涌入,去年乘着新零售的东风,无人货架这个新生事物一时风光无两,以及阿里、京东等巨头的入局使其彻底成为一个“零售业明星”。但这种明星效应也给无人货架带来了烦恼,诸如伪需求、大洗牌之类的观点大行其道。今天德力特为大家分享磨好底子才能赢得无人货架这场生存游戏:

  场景价值

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  模式价值

  WURENHUOJIAJICHUXINGTAIKEYILIJIEWEICHANGKAIDEWURENCHAOSHI,ERQIEQIMOSHIDEYOUSHIYOUSANDIAN,BIWAIBUBIANLIDIANLIXIAOFEIZHEGENGJIN;JIAOYIGUOCHENGGENGKUAI;KEXIANGDUIKUAISUQIEDICHENGBENDEGUIMOHUAFUZHI。DANYAOXIANGHENHAODIFAHUIQIMOSHIJIAZHIYEBINGFEIYISHI,DAOSUNLVDENGCHENGBENYESHIWURENHUOJIADEYIGEJISHOUWENTI。

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  联网价值

  DANYIHUOJIANENGCHANSHENGDEJINGJIJIAZHIHENXIAO,ZHEIYEZHENGSHIQIBIJISHEQUBIANLIDIANJISHANGCHAODELIESHISUOZAI。DANSHIWURENHUOJIAQUEKEYIGENGKUAIDEGUIMOHUA,ERZHEIYANGDEGUIMOHUAHUIBUDUANDIEZENGWURENHUOJIADESHENGTAIYOUSHI。CONGMEIRIYOUXIANBIANLIGOUZUOWEITOUBUWANJIADEFAZHANJINGLILAIKAN,KUOZHANGSHUYUDIYICENGJIDEFAZHANYITI。

  TONGGUOKUOZHANG,WURENHUOJIABUDUANZENGDUODEDIANWEISHULIANGSHIQIGENGNENGFAHUILIANWANGJIAZHI。YIFANGMIAN,TONGGUOLIANWANG,HUOJIABUZAISHIDANDUDEGETI,JIAOSEZHUANBIANWEIQUYUYUNYINGWANGLUODEYIGEYOUXIAODIANWEI;LINGYIFANGMIAN,LIANWANGZHIHOU,TONGGUODASHUJUFENXIHEYUNYINGDESHIJIQINGKUANGKEYIDUIHUOJIAZUOCHUSHANGPINHEDIANWEIDIAOZHENG。DANGRAN,QUYUXINGLIANWANGZAISHULIANGSHANGBIRANYEYOUXIANZHI,DANZHENGSHIZHEIZHONG“JIEZHI”SHIDEWURENHUOJIAQIYEZHUZHONGJINGXIHUAYUNYING,NULIBADANYIDIANWEIJIAZHIZUIDAHUA,CONGERQUDONGWANGNEISHENGTAIDEZONGJIAZHIZUIDAHUA,ERZHEIYESHITOUBUWANJIAMENHUODEZENGZHANGDEYIGEGUANJIANQUDONGLI。

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